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Jul 29, 2020

On this episode, Alicia brings on marketing agency owner, Whitney Eckis, to discuss what it’s like transitioning from freelancer to business owner.

If you’re wondering how to scale your freelance or soloprenuer business, this episode is a must-listen. It’s the natural progression of a freelancer to want to figure out how they can transition from trading their time for money, and scale their business.

Whitney speaks big truths around the life of starting a business, what questions you ask yourself before making the leap, and how to set yourself up for success.

Topic 1: Background on Whitney and the transition from freelancer to agency owner (3:00)

Topic 2: How to grow, scale, hire and delegate, so you can expand. (5:10)

Topic 3: How to know when you’re ready to finally hire and bridge the gap from freelance to business (8:15).

Topic 4: Positions within Eckis Marketing and their titles to give you an idea of types of rolls to fill (12:30).

Topic 5: About the podcast (13:50) and influencer marketing/social media (17:00).

Topic 6: Creating time for future plans and not just work in work everyday (20:10).

Topic 7: Advice to transition you from freelance to business owner. How and why to map out your 5 year plan (23:00).

Topic 8: Most Instagrammable office in Forbes (34:10)

Resources mentioned in this episode -

Whitney Eckis Instagram

Life with Whitey Blog

Eckis Marketing Instagram

Eckis Marketing Website


The Virtual Hustle Group on Facebook

The Virtual Hustle Instagram

The Virtual Hustle Website and Blog

Alicia Baldino Instagram